Venus et Fleur vs. The Million Roses: 4 Key Differences to Know

Written by Larissa Smith
Updated: August 23, 2023
© samaneh/
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You might have heard the term ‘eternity roses’ while scrolling through Pinterest or Instagram and seeing beautiful rose arrangements. So what do eternity roses mean, and how do they relate to Venus et Fleur vs. The Million Roses?

Well, Venus et Fleur and The Million Roses are unique floral companies that sell eternity roses — roses that can last up to 365 days a year! The key differences between the two companies include cost, preservation method, and product lifespan. If you plan on spending a small fortune on these incredible flowers, knowing their differences is important before opening your wallet.

Key Differences Between Venus et Fleur vs. The Million Roses

Roses have long been a symbol of love and have been immortalized in songs, poems, and art. Of course, we all love roses, but did you know there’s a way to purchase preserved roses that won’t wilt or die? That’s right! You can keep the beauty of your favorite flower in a preserved form that will last for years to come.

Both Venus et Fleur and The Million Roses are companies that specialize in handcrafted luxury rose arrangements. Each company has a specific preservation technique that ensures you get long-lasting roses. When cared for correctly, they can last a year or more.

Venus et FleurThe Million Roses
CostRoses get sourced from multiple countries, including Ecuador and Japan.Roses get sourced from Ecuador.
ClaimPreserved roses that last up to 1 year.Preserved roses that last up to 3 years.
Preservation TechniqueRoses get treated with non-allergenic wax and natural oils. They also get soaked in dye.The roses get placed in a glycerin solution that travels up the stem.
CostA single rose costs, on average, $44, and a small bouquet $299.A single rose costs, on average, $49, and a small bouquet $149.

What Is Venus et Fleur?

Venus et Fleur is a company launched in 2015 by Sunny Chadha and Seema Bansal. They specialize in innovative, luxury floral arrangements that have piqued celebrities’ interest, such as Kim Kardashian, Gigi Hadid, and many more. As a result, this one-of-a-kind floral company has gotten featured in major publications, such as Forbes and Allure Magazine.

What makes Venus et Fleur unique:

  • The unique floral arrangements come in various shapes, sizes, and colors.
  • Customizable products are available for select items.
  • Order all products online.
  • Roses can last for a year when taken care of correctly.
  • Add a personalized greeting card with each order.
  • They ship internationally.

The roses are 100% real and grown in Ecuador. After reaching the United States, the best of the best are selected and undergo dehydration. Preserving roses at Venus et Fleur includes removing the color with a non-toxic solution and treating them with non-allergenic wax and natural oils. Then, when the dehydration process is complete, they soak them in a dye to give them the vibrant colors you see.

Venus et Fleur is more expensive than their competitors, with some arrangements costing over $1,000, and doesn’t accept returns which is the main complaint from consumers. However, the aesthetic appeal and lifespan of Venus et Fleur flower arrangements make it all worth it.

A Venus et Fleur store at Westfield Century City mall in Los Angeles, CA, USA.
Venus et Fleur also has brick-and-mortar stores to learn more about their flower arrangments and browse products.


What Is The Million Roses?

Founded in 2014, The Million Roses was the first company to develop and distribute preserved rose boxes. The roses are grown in Ecuador before getting shipped to Los Angeles, and only the most vibrant roses get selected for their designs.

What makes The Million Roses unique:

  • The flower arrangements can last up to 3 years.
  • Customize products to your specifications.
  • Order all products online.
  • Add a personalized greeting card with each order.
  • Products ship internationally.
  • More affordable than its competitors.

The roses undergo a rehydration process that allows them to keep their fresh-cut appearance. This involves them getting placed in a glycerine mixture. The rose will absorb the mixture through its stem, which changes them into the preserved rose you receive. All arrangements then get placed in a beautiful, handcrafted box that suits your aesthetic.

The Million Roses arrangements last three times more than their competitors, which increases their appeal. In addition to their long lifespan, the flower arrangements are cheaper than their competitors, further increasing their value.  

A woman in a blue dress holding a box of pink roses from the Million Roses Company.
The Million Roses flower arrangements come in sustainable, handcrafted boxes.


Venus et Fleur vs. The Million Roses

Venus et Fleur and The Million Roses are two of the most popular flower companies in the world. They both offer beautiful preserved roses, but what makes them different?

1. Flower Origin

Venus et Fleur sources their roses from various countries such as Ecuador and Japan, while The Million Roses get their flowers exclusively from Ecuador.

2. Preservation Methods

Roses at Venus et Fleur get treated with non-allergenic wax and natural oils. Then, they get soaked in dye to give the flowers a natural, long-lasting color. The roses at The Million Roses get placed in a glycerin solution that absorbs through the stem. This is a rehydration process to preserve their flowers.

3. Flower Arrangement Lifespan

Venus et Fleur claims their arrangements can last up to 1 year, while The Million Roses up to 3 years.

4. Price Point

The main difference between these two companies is their price point. Venus et Fleur’s prices are slightly higher than those offered by The Million Roses Company. For example, a single rose at Venus et Fleur costs about $44, and the average bouquet is $299. On the other hand, The Million Roses cost $49 for a single rose, but their average bouquets are $149.

Red Preserved Flower in the Box.
In addition to lasting much longer than fresh flowers, preserved roses are easier to transport and store since they don’t need water or other care.

©You Uchida/

Are Eternity Roses Worth it?

Eternity roses get made using innovative processes that preserve the rose’s structure and keep it looking fresh for years to come. It’s completely different from what you’d see at a flower shop because they don’t get made by florists but by artists who use their skills to preserve roses in ways that make them last much longer than normal flowers. As a result, all the arrangements look like works of art.

You might wonder why it’s worth spending the money on preserved roses when you could just buy some regular ones and throw them away after a few days. But there’s more to it than that!

Benefits of buying eternity roses:

  • Reduce your carbon footprint: Instead of purchasing roses regularly, you can have a long-lasting flower arrangement creating less waste and no water required.
  • Save money: No need to purchase a fresh flower arrangement from the store each week, and buy roses that can last a year.
  • Low maintenance: Preserved roses don’t require regular water changes or pruning of dead leaves. In fact, you don’t need to water them at all.

How to Take Care of Your Flower Arrangements

The appeal of Venus et Fleur and The Million Roses arrangements is the lifespan of the flowers. So if you want them to last 1-3 years, you must ensure the conditions are right.

Minimal care goes into these flower arrangements, but to ensure they stay healthy and maintain their bright colors, do the following:

  • Never water the roses.
  • Don’t expose them to direct sunlight.
  • Keep the flowers at room temperature.
  • Remove any dust or debris with a light duster.
  • Don’t place anything on the flowers, as it can crush them.
  • Don’t remove the flowers from the original box.
Top view of red long-lasting preserved roses in a white acrylic flower box with a red bow.
Ensure your preserved roses last a year or more, keep them out of the sun, and don’t water them.

©Aimur Kytt/

Final Thoughts

Both Venus et Fleur and The Million Roses sell beautifully preserved flower arrangements that can last 1-3 years. They want to create an experience for the customer that goes beyond what you can do with a simple flower delivery service. The main difference between the companies is the arrangement’s price point, preservation process, and product lifespan.

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About the Author

The natural world is one of the most beautiful things, and I believe we should all do our part to protect it. After years spent in the South African bush, I found my way to writing about animals and nature in my work. My hope is to inspire others to appreciate and care for the world around them.

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