Check Out the Best Soft Cat Treats

Written by Judie Sigdel
Updated: November 22, 2022
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Key Points

  • The #1 Best Overall soft cat treat is Blue Buffalo Wilderness Soft-Moist Cat Treats Variety Pack.
  • Soft treats are perfect for senior cats and cats with dental problems and they’re a great way to disguise pills.
  • When shopping for soft cat treats, consider the following attributes: purpose (are you looking for a reward, a way to hide their pills, a treat that improves digestion, etc.?), flavor, and quality.
  • It may sound cliché, but cats really are finicky. If your cat doesn’t like one of the suggested varieties, don’t give up! Select another off the list. With patience, you will find one that’s “purrfect” for your kitty.

If you have a senior cat or one with dental problems, dry cat treats may be too hard and challenging for them to chew. Choosing a soft cat treat can allow these cats to enjoy a tasty treat as well. You can also hide medication and vitamins in soft treats and your cat will be none the wiser.

There are numerous kinds of soft cat treats available from wet treats, natural or organic options, dental treats, training treats, calming treats, treats designed to hide pills and more. Finding the right soft cat treat to match your cat’s dietary requirements and taste preferences is important. We’re here to help and have reviewed some of the best soft cat treats on the market, so continue reading to discover our top picks and make the right choice for your feline friend.

  1. Blue Buffalo Wilderness Soft-Moist Grain-Free Cat Treats Variety Pack
    • This four-pack contains one of each flavor (Chicken & Duck, Chicken & Trout, Chicken & Salmon, and Chicken & Turkey)
    • These soft, moist treats are made with real meat.
    • They contain no artificial preservatives, colors, or flavors and they're free from by-product meals
    Check Amazon
  2. Pounce Moist Chicken Cat Treats
    • These chicken flavored treats are small — the perfect size for a training reward.
    • Because they're small, they're low in calories, but they're big in flavor and "treat factor"!
    • They're soft and easy for cats with dental issues to enjoy.
    • These treats come in a pack of two 3-ounce jars.
    Check Amazon
  3. Pet Naturals of Vermont - Calming Chews
    • These soft chews are formulated with stress-relieving Thiamine, L-Theanine, and Colostrum Calming Complex.
    • They're flavored with real chicken liver.
    • Each bottle contains 160 chews.
    • You can give a low dosage daily and increase it the dose during stressful periods.
    • These chews provide stress relief to dogs and cats that have general or situational anxiety such as that triggered by fireworks, thunderstorms, and travel.
    Check Amazon
  4. Get Naked 1 Pouch Furball Relief Soft Treats For Cats
    • These soft treats are formulated to combat hairballs.
    • They contain added Ganaden Bc30 probiotics to support healthy digestion.
    • They're grain-free and formulated with added Taurine.
    • Each treat is made with real chicken and is under three calories.
    • They're also free from wheat, corn, and soy.
    Check Amazon

The Top Picks for the Best Soft Cat Treats: Ranked and Rated

#1 Best Overall: Blue Buffalo Wilderness Soft-Moist Cat Treats Variety Pack

Our choice for the overall best soft cat treats are Blue Buffalo Wilderness Soft-Moist Cat Treats Variety Pack. This variety pack includes four tasty flavors that cats will enjoy: chicken & duck, chicken & trout, chicken & turkey, and chicken & salmon. All of these flavors are made using real meat, so you can feel confident that you’re feeding your cat a healthy, yet delicious, treat.

Blue Buffalo doesn’t use any by-product meals in their treats. These are also free of artificial colors, artificial flavors, and artificial preservatives. The grain-free formula also does not contain any soy, wheat, or corn.

Senior kitties or other cats who don’t enjoy the crunch of dry treats are sure to be pleased with the taste and texture of this choice.

Some buyers said that their cats won’t eat these treats.

Pros and Cons of Blue Buffalo Wilderness Soft-Moist Cat Treats Variety Pack

ProsCons
This variety pack includes four flavor combinations: chicken & duck, chicken & trout, chicken & turkey, and chicken & salmon.Some cats refuse to eat these treats.
These soft, moist treats are made with real meat.
Blue Buffalo products are free from by-product meals, artificial colors, artificial flavors, and artificial preservatives.
This grain-free formula doesn’t include soy, wheat, or corn.
Best Overall
Blue Buffalo Wilderness Soft-Moist Grain-Free Cat Treats Variety Pack
  • This four-pack contains one of each flavor (Chicken & Duck, Chicken & Trout, Chicken & Salmon, and Chicken & Turkey)
  • These soft, moist treats are made with real meat.
  • They contain no artificial preservatives, colors, or flavors and they're free from by-product meals
Check Amazon

2. Best for Sensitive Teeth and Gums: Pounce Moist Chicken Cat Treats

If your cat has missing teeth or gum and tooth sensitivity, we think they’ll enjoy Pounce Moist Chicken Cat Treats. These treats are formulated to be soft and easy for cats to enjoy.

Each treat is small and perfectly sized to reward cats or use for training. The smaller size can allow you to give your kitty a little something special without feeding them too many extra calories and worrying about them putting on excess weight.

The Pounce Moist Cat treats come in a pack of two 3-ounce jars. They have a yummy chicken flavor that most cats should enjoy.

Some buyers said that their cats don’t like them and others said that they’re overpriced.

Pros and Cons of Pounce Moist Chicken Cat Treats

ProsCons
In addition to being soft, these chicken-flavored treats are small enough to use as a reward for training.Some cats won’t eat them.
Each piece is low in calories, so you can treat your cat without feeding them too many calories.A few buyers said that these treats are overpriced.
These treats come in a pack of two 3-ounce jars.
Best for Sensitive Teeth and Gums
Pounce Moist Chicken Cat Treats
  • These chicken flavored treats are small — the perfect size for a training reward.
  • Because they're small, they're low in calories, but they're big in flavor and "treat factor"!
  • They're soft and easy for cats with dental issues to enjoy.
  • These treats come in a pack of two 3-ounce jars.
Check Amazon

3. Best Calming Treats: Pet Naturals of Vermont Calming Soft Chews for Dogs and Cats

Cats dealing with stress or anxiety may benefit from Pet Naturals of Vermont Calming Soft Chews for Dogs and Cats. These may be a vet-recommended pick for cats with ongoing issues, or as a temporary solution during thunderstorms, travels, or veterinary visits.

The treats are formulated with Thiamine, a Colostrum Calming Biopeptide Blend Complex, and L-Theanine to help reduce the stress or anxiety cats are feeling. Small doses can be given daily, and you can even increase the dosage when you know a particularly stressful event will be occurring that day.

No corn, wheat, or artificial ingredients are found in these treats, making them a safe option for your kitty.

Some pet parents said that their cats won’t eat them. Others said that they weren’t convinced that their cats were less stressed after eating these treats.

Pros and Cons of Pet Naturals of Vermont Calming Soft Chews for Dogs and Cats

ProsCons
These soft chews can calm cats with ongoing anxiety issues as well as those that are triggered by situations such as thunderstorms, traveling, or trips to the veterinarian.Some cats refused to eat them.
They’re formulated with Thiamine, a Colostrum Calming Biopeptide Blend Complex, and L-Theanine to help reduce the stress or anxiety cats are feeling.A number of cats didn’t become less stressed after eating these soft chews.
You can give your cat a small dosage daily and increase the dose when you know that a stressful event is going to occur on a given day.
These soft chews are free from corn, wheat, and artificial ingredients.
Best Calming Treats
Pet Naturals of Vermont - Calming Chews
  • These soft chews are formulated with stress-relieving Thiamine, L-Theanine, and Colostrum Calming Complex.
  • They're flavored with real chicken liver.
  • Each bottle contains 160 chews.
  • You can give a low dosage daily and increase it the dose during stressful periods.
  • These chews provide stress relief to dogs and cats that have general or situational anxiety such as that triggered by fireworks, thunderstorms, and travel.
Check Amazon

4. Best Digestive Health Treats: Get Naked Furball Relief Soft Cat Treats

If you’re looking for a treat that will benefit your cat’s digestive system, look no further than Get Naked Furball Relief Soft Cat Treats. They contain Ganaden BC30 probiotics, as well as prebiotics, to promote healthy digestion for your cat. The treats are made with real chicken, are under three calories per treat, and are free from grain, wheat, corn and soy.

Each treat in the Get Naked product lineup is formulated to fill a functional need as nutritiously and deliciously as possible. In this case, the goal is to reduce hairballs by improving your cat’s digestive health.

A minority of buyers said that their cats wouldn’t eat these treats. A small number of customers complained that “something changed” in the formula so their cats, which used to like the product, no longer did.

Pros and Cons of Get Naked Furball Relief Soft Cat Treats

ProsCons
These soft chews are designed to improve a cat’s digestion in order to minimize hairballs.Some cats won’t eat these treats.
They contain Ganaden BC30 probiotics, as well as prebiotics, to promote healthy digestion.A minority of buyers complained that the formula must have changed because their cats will no longer eat the product.
These soft treats are made with real chicken, contain under three calories per piece, and are free from grain, wheat, corn, and soy.
Best Digestive Health Treats
Get Naked 1 Pouch Furball Relief Soft Treats For Cats
  • These soft treats are formulated to combat hairballs.
  • They contain added Ganaden Bc30 probiotics to support healthy digestion.
  • They're grain-free and formulated with added Taurine.
  • Each treat is made with real chicken and is under three calories.
  • They're also free from wheat, corn, and soy.
Check Amazon

Buying Guide: Choosing the Best Soft Cat Treats

We created a buying guide to help you choose the best cat treats for your kitty. You can use the features outlined below to guide you as you search to ensure that you and your cat are happy with the treats you select.

Purpose

The first thing you need to do before purchasing soft cat treats for your cat is to think about your purpose for looking for soft treats. Are you simply looking for something tasty that your cat will enjoy, or do you need treats for training, helping your kitty calm down, or dental treats to help keep their teeth healthy?

Also, consider whether you are shopping for kittens or adult cats. The nutritional needs of kittens are different from those of adult cats, so the right treats may vary.

If your cat is on a grain-free diet, keep this in mind as well as look for grain-free soft treat options.

Flavor

Next, consider the flavor(s) of the different treats you’re looking at. If your cat seems to have a preference towards some flavors or an aversion towards others, keep this in mind and select flavors you think they’ll enjoy. Soft cat treats come in many flavors including chicken, salmon, tuna, turkey, and more.

Quality

Finally, consider the quality and nutritional content of each treat. Look for treats made without artificial colors, flavors, preservatives, and by-products. Choose options featuring real, wholesome meat that will keep your kitty healthy.

You may also wish to consider looking for all-natural or organic ingredients in the treats you choose.

Our Criteria and Experience — How We Chose the Best

We did a lot of research on various varieties of soft treats in our quest to compile our list of the best. We wanted to gauge how cats enjoyed the various wet, natural, organic, training, calming, and dental treats before making any recommendations. We also closely evaluated the ingredients and overall quality of each of the treats before narrowing down our options and recommending the products below. Here are a few other pros and cons we noted about each treat option:

  • We are confident in recommending our overall best pick, a brand that’s a huge hit with buyers and their elated cats! So many customers swear by how obsessed their cats are with these treats, which are a wonderfully healthy, real-meat, and grain-free option. Even picky eaters take to them. And can you beat flavor combinations like chicken and duck or chicken and trout? Your cat can be spoiled in a good way with Buffalo Wilderness Soft Treats. However, there have been complaints that some of the treats get reduced to crumbs during the shipping process.
  • Our #2 treats pick are soft and pliable enough to hide pills in for your cats, which is very important for elderly cats on regular medications. Take note that while these treats are soft initially, they do tend to dry out in time.
  • One of our kittens gets very stressed-out during trips to the vet. We decided to give the Pet Naturals of Vermont treats a try and were pleased with how much they helped keep him calm. However, when we tried them with one of our other cats who is also more stressed by traveling in the car, they didn’t seem to help him out.
  • A customer who used our #4 pick specifically to aid her cat who would cough up one to two hairballs a week found that after feeding her cat two of these treats per day, the hairballs went down to one to two a month! Those are the kind of results that get us excited. However, the taste of these doesn’t seem to go over well with some cats. In general, it’s hard to predict ahead of time whether a cat will go for any treat you offer them since they’re so notoriously finicky.

Up Next…

About the Author

My passion is writing about animals. I’ve published articles on pet parrots, birds, and small animal care and reviews about pet food and products. I have an ever-evolving aviary and menagerie that has included cockatiels, parakeets, conures, European starlings, a chukar partridge, guinea pigs, dogs, and cats. I’m also the author of Faith without Labels: a Guide to Eclectic Spirituality.

Check Out the Best Soft Cat Treats FAQs (Frequently Asked Questions) 

What are the softest cat treats?

There are a number of different soft cat treats available on the market. Soft cat treats are formulated with more moisture than dry cat treats, making them easier to eat. Our favorite soft cat treat is the Blue Buffalo Soft-Moist Grain-Free Cat Treats.

How can I make soft cat treats at home?

To make your own soft cat treats, try pureeing some cooked, unsalted meat with some water. Skip raw ingredients, such as eggs, that are typically added to dry treats that need to be cooked. Rather, just scoop out some of the pureed mixture and feed it to your cat in a bowl.

What do vets recommend for soft cat treats?

If you ask a vet what treats they’ll recommend, they’ll likely tell you to check the ingredients list. Look for treats that are made without fillers, artificial flavors, artificial colors, or artificial preservatives. You can also consider looking for treats made with natural or organic ingredients to give your cat the healthiest option possible.

The exact treats a vet will recommend will also vary based on the specific needs of each cat. Recommendations will vary depending on whether you’re looking for a calming treat, treats to use for training your cat, dental treats, treats to hide pills, or grain-free options to match the diet needs of your cat.

What cat treats are bad for cats?

When choosing cat treats, avoid purchasing any that have too much sodium or ones that have too many calories. Too much sodium (salt) in treats can make cats too thirsty and cause excessive drinking. Too many calories can cause cats to become overweight or lead to other health concerns.

Giving cats too much people food is also not good for them. Some foods we eat can be toxic for cats, and our food isn’t formulated to meet a cat’s dietary needs.

What treats can I give my cat with no teeth?

If your cat has no teeth or is missing numerous teeth, chewing will be difficult for them. Choosing wet or lickable cat treats can allow you to still give him a taste of something special while ensuring he’ll be able to eat it safely.

Does Friskies make soft cat treats?

No, at this time it doesn’t appear that Friskies makes soft cat treats. If you are a fan of Friskies cat food, you can consider choosing soft treats from a different company and sticking with Friskies food for your cat’s main diet.

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